{"id":522,"date":"2018-01-31T00:58:17","date_gmt":"2018-01-31T00:58:17","guid":{"rendered":"https:\/\/alexdanklof.com\/?post_type=portfolio&#038;p=522"},"modified":"2024-05-08T21:31:37","modified_gmt":"2024-05-08T21:31:37","slug":"este-espiritu","status":"publish","type":"portfolio","link":"https:\/\/alexdanklof.com\/?portfolio=este-espiritu","title":{"rendered":"Este Espiritu"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"522\" class=\"elementor elementor-522\" data-elementor-post-type=\"portfolio\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2a460555 e-con-full wrapper-wide section-normal e-flex default e-con e-parent\" data-id=\"2a460555\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-5333e6d0 e-con-full wrapper-wide section-normal e-flex default e-con e-child\" data-id=\"5333e6d0\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6e1eaa6e elementor-widget__width-inherit elementor-widget-divider--view-line elementor-invisible elementor-widget elementor-widget-divider\" data-id=\"6e1eaa6e\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6aa76429 elementor-widget__width-initial elementor-widget-tablet__width-inherit elementor-widget elementor-widget-heading\" data-id=\"6aa76429\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span style=\"font-size: 52.836px\">Corona: <\/span><br><span style=\"font-size: 52.836px\">Este Esp\u00ecritu<\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7d9c30ae elementor-widget__width-initial elementor-widget-tablet__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"7d9c30ae\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-size: medium; color: #7a7a7a; font-family: Helvetica, sans-serif;\">2017 was a year of natural disasters, and Mexico was rocked by one of the worst in a September 19 earthquake that killed hundreds, leveled towns and injured thousands more. In the wake of the disaster, Corona Mexico, Leo Burnett Mexico and MediaMonks have introduced a limited edition rebranded beer can with proceeds going towards reconstruction efforts, as well as creating a new song in partnership with famous Mexican musicians and Director Leonardo Dalessandri.<\/p>\n<p style=\"font-size: medium; color: #7a7a7a; font-family: Helvetica, sans-serif;\">The official music video for \u2018This Spirit\u2019 is a collaboration between the brand, La Banda Baston, Sotomayor, and producer Eduardo Cabra, to immortalize the human spirit that has united Mexico. The video shows a varied group of Mexican people celebrating their lives, dancing, working and rising together to show the strength of the people while the lyrics are those of encouragement, stating: \u201cPush yourself to the sky, shout it louder\u2026may this spirit never be forgotten.&#8221;<\/p>\n<p style=\"font-size: medium; color: #7a7a7a; font-family: Helvetica, sans-serif;\">Read more&nbsp;<a href=\"http:\/\/www.thedrum.com\/news\/2017\/12\/07\/corona-unites-mexican-people-reconstruction-and-recovery-after-earthquake-with\">here<\/a>&nbsp;&amp;&nbsp;<a href=\"http:\/\/www.thedrum.com\/creative-works\/project\/leo-burnett-mexico-corona-spirit\">here<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f8794e elementor-widget elementor-widget-video\" data-id=\"6f8794e\" data-element_type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/242916218?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-654afc3 wrapper-wide section-normal e-flex e-con-boxed default e-con e-parent\" data-id=\"654afc3\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d2afa19 elementor-widget elementor-widget-text-editor\" data-id=\"d2afa19\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-size: medium;\">2018 Circulo Creativo Mexico \u2013 GOLD in Best Edit<\/span><br \/><span style=\"font-size: medium;\">2018 Circulo Creativo Mexico \u2013\u00a0GOLD in Better Direction<\/span><br \/><span style=\"font-size: medium;\">2018 Circulo Creativo Mexico \u2013\u00a0SILVER in\u00a0Technical Audio Production<\/span><br \/><span style=\"font-size: medium;\">2018 Circulo Creativo Mexico \u2013 SILVER in Best Photography<\/span><br \/><span style=\"font-size: medium;\">2018 Circulo Creativo Mexico \u2013\u00a0BROZE in\u00a0Technical Audio Production<span style=\"background-color: #ffffff;\"><br \/><\/span><\/span><span style=\"font-size: 1rem; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight ); text-align: var(--text-align); background-color: var(--mainbackground);\">2018 Circulo Creativo Mexico\u00a0<\/span><a style=\"font-size: 1rem; font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight ); text-align: var(--text-align);\" href=\"http:\/\/insiderlatam.com\/por-este-video-de-musica-mediamonks-fue-nombrada-productora-del-ano-el-circulo-de-oro\/?utm_source=emBlue&amp;utm_medium=email&amp;utm_campaign=Enero+2018&amp;utm_content=30+de+Enero--Resumen+de+Noticias+Publicitarias&amp;utm_term=multiple--4--none--40-50--ENVIO+SIMPLE\">Production House of the Year<\/a><span style=\"font-size: 1rem; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight ); 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